Worksite Health Promotion

Part I: Initiating Worksite Health Promotion Chapter 1: The Case for Worksite Health Promotion Factors Behind Rising Health Care Costs Health Costs and Health Promotion A Brief History of Worksite Health Promotion Why Businesses Offer Health Promotion Chapter 2: Determining Employees' Needs and Interests Identifying Employees' Needs Assessing Employees' Needs Part II: Planning Worksite Health Promotion Programs Chapter 3: Preparing Program Goals Establishing Vision and Mission Statements Setting Appropriate Goals Anticipating Realistic Results Chapter 4: Establishing Healthy Lifestyle Programs Programming Philosophy Exercise and Physical Fitness Nutrition Weight Control Back Health Prenatal Health Smoking Control AIDS Education and HIV Disease Prevention Medical Self-Care and Health Care Consumerism Financial Wellness Chapter 5: Funding and Resource Considerations Allocating Resources Funding WHP Preparing a Budget Preparing Your Proposal Positioning WHP in an Integrated Framework Part III: Providing and Evaluating Worksite Health Promotion Chapter 6: Building a Healthy Worksite Environment Cultivating a Healthy Culture Reducing Occupational Injury Personalizing Disability Management Implementing Employee Assistance Programs Creating a Less Stressful Worksite Chapter 7: Promoting and Launching Worksite Programs Developing a Marketing Strategy Using E-Health Technology Preparing Employees to Take Action Developing a Health Fair Conducting Employee Health Screening Managing Risk and Liability Giving the Program a Trial Run Chapter 8: Evaluating Health Promotion Efforts Identifying Program Stakeholders Establishing Goals for Evaluation Developing Intervention Goals Establishing Measurable Objectives Developing Your Evaluation Approach Choosing an Evaluation Design Emphasizing Economic-Based Evaluations Part IV: Managing Essential WHP Considerations Chapter 9: Overcoming Challenges of Company Size Small Businesses Multisite Operations Chapter 10: Building a Career in WHP Academic Preparation Professional Certification Professional Resources Job Seeking

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• Saude pública e medicina preventiva